Everyone says there is no Internet business model.

If that's true, then where are these billions and billions of dollars being made? They are being made by people applying the Internet business model their own way, custom tailoring their own solutions.

But people won't share their model; most of the so called "online gurus" teach others how they sold their specific product. Most times they have sold a book and maybe some information products. Great info if you want to sell what they offer, but how can you focus their advice on your specific product or service?

As a WebMaster who has helped many diverse businesses build their niche online, I want to open up my vaults and let my subscribers into the secrets I share with my biggest clients. But instead of trying to show you all the amazing things you could do, I want to keep things focused, to the point.

Last month I talked about going back to basics, and this month we continue by exploring the Conversion Process at your Web Site through the eyes of a total beginner to Internet marketing.

Adapt your conversion process with the following tools:

• A Proposal For Success
  
  
• An Open Letter To Any One, Marketing Any Product or Service On the Internet

• Conversion of Customers: A Flowchart;

• The First Steps are to define your customers and find out where they are meeting...quickly!

• The Three Email Contacts and how to use them.

• Checklists for your Marketing Efforts cover everything from search engines to banner ads, from Web Sites to classified ads.